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9 January, 2018

Gordon Ramsay’s New Restaurant Could Be the Hottest in America

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Hell’s Kitchen hasn’t celebrated its grand opening yet, but the chef says 50,000 reservations have already been made

Hell’s Kitchen, the 8,000-square-foot Las Vegas restaurant named after celebrity chef Gordon Ramsay’s long-running “reality” competition, is maybe the hottest restaurant in America. Ramsay tells the Los Angeles Times that a whopping 50,000 reservations have already been made in the 10 days books have been open; the restaurant’s currently in a walk-ins-only mode until a “grand opening” planned for January 26. “It is unprecedented,” Ramsay told LAT. “We’ve never seen this kind of demand.”

Those diners are clamoring for one of 300 seats in a restaurant that’s literally designed to mimic the set of the Fox show, complete with “Red” and “Blue” “sides” to the dining room and a ”high action” open kitchen designed to show off, as original paperwork describes it, the “sounds of a noisy kitchen.” (No word if that ambient noise will include a domineering head chef loudly berating their staff.)

Perhaps the high volume shouldn’t be a surprise for a chef who’s achieved television fame. Before it shuttered in December 2017, Guy Fieri’s Times Square restaurant appeared on annual lists ranking the country’s highest-grossing restaurants. In Oklahoma, Food Network personality Ree Drummond draws as many as 6,000 visitors a day to her sprawling restaurant/marketplace.

By comparison, it would take the new 40-seat Noma — which took just 24 hours to sell out 10 weeks’ worth of reservations — more than three years to seat 50,000 solo diners (at dinner, anyway).

Newly opened Hell’s Kitchen restaurant in Las Vegas got 50,000 reservations in 10 days, Gordon Ramsay says [LAT]